If you’re like me, you’ve found yourself playing the field when shopping for things on your list, even when you…
Advertising your business in the traditional methods seems to be getting more expensive with each passing year. I believe this…
By Emily McCormick August 13, 2018, 11:45 PM GMT+8 Updated on August 14, 2018, 2:16 AM GMT+8 Location History stores time-stamped data without…
POST WRITTEN BY Timothy Nichols Although TV might continue to be the most dominant medium for ad spend, the rise of mobile is…
It’s widely assumed that location data is collected primarily for the purposes of targeting and advertising — like the time American…
Geofencing helps reveal what is actually working and not working in driving traffic to your dealership Imagine a world where…
Paper coupons have been popular since first used by Coca-Cola to attract consumers in 1887. Now, over 130 years later,…
Among the industries that have seen their traditional ways of doing business upended by the rapid advent of the internet…
Augustin Ory, CEO, The Moneytizer, in this article talks about how small and mid-sized publishers are implementing/ adopting programmatic Programmatic advertising has…
In-app purchases dominate this percentage, suggesting that marketers should focus on the transaction experience there. By Lauryn Chamberlain Over 66…